Breakfast and lunch provided. Course, classroom, and racetrack training goes from 8am - 4:30pm. Optional: Stay at historic Westin Hotel $249/night. Come away having fulfilled all of your Talladega Nights dreams. REGISTER TODAY
A simple growth formula Assuming that a business has a compelling product (or service), and the ability to execute flawlessly, then growth is simple. All that business must do is out-communicate its competitors (spread the news)! Now, some communication can be automated. Advertising, online activities and the like. But once mass communication hits diminishing returns, direct outreach is often required. (Salespeople, in other words.) Once a business reaches diminishing returns, it will maximize growth by ensuring that its sales team participates in more selling conversations than its competitors’ teams do, when adjusted for marketshare. Why a larger sales team is not required Note, what moves the needle here is selling conversations.Not salespeople. If a business wants to participate in more than its fair share of selling conversations, it has two choices. Hire more salespeople. Or, figure out how to get its existing sales team to perform more selling conversations. The latter is where the true potential is. A typical salesperson spends only a tiny percentage (single digits) of their time engaged in selling conversations. The balance of their time is dedicated to customer service, administration, prospecting, project management, and the like. Freeing salespeople to sell The direction of the solution, then, is to remove ALL responsibilities from salespeople, other than selling conversations. This requires upgrades to other organizational functions: customer service, marketing and engineering. It also requires a rethink of salespeople’s traditional autonomous mode of operation. Conceptually simple. Complex to execute. REGISTER TODAY
With the only certainties in life being death and taxes, make sure you have a plan for the future of your business. We’ll provide an overview of a typical M&A process, including how the pandemic has changed things, how you can best prepare yourself and your business to optimize results, and most importantly drinks and appetizers. REGISTER TODAY
We all face challenges in our businesses that continue to grow and our go to methods of tackling those issues don’t seem to be working. As leaders, we are are seeking “what to do” to address these issues with a real desire to move to solutions. But many times, these issues feel really overwhelming to figure out how to address. This workshop will introduce the concepts of Strategic Doing©, which provides a framework to think, behave, and do differently to address those complex challenges we all face. REGISTER TODAY
Moderator Summits are designed to acknowledge and support moderators as the most pivotal leaders within our organization. We will be sharing custom-created content and tools that will increase your skill set, knowledge and provide you with much more confidence as a leader and help you perform in your role. Over the duration of the summit, our expert trainer, Anna Birch, will be covering topics such as open coaching, effective updates, the parking lot, building presentations topics, and much more. You will return to your chapter energized and fully capable of injecting your knowledge and experience to help your peers. The Summit also provides you with a wonderful opportunity to experience share with past EO Cleveland Moderators and strengthen connection between members. Bring your entire forum. Expand forum skills and learn best practices. Elevate the forum experience. Develop Moderators as leaders within the chapter. Create a deeper connection with the chapter. At the end of the day, we will experience a wonderful cocktail reception on the 32nd Floor the Hilton at Bar 32 overlooking the lake, First Energy Field and the courthouse. REGISTER TODAY
Join us for an evening of celebration dedicated to our great partners that help EO Cleveland. REGISTER TODAY
EO has partnered with Weatherhead School of Management for an intense half-day of high-value learning. Come prepared to learn from Jim Gilmore what you need to do to thrive in the Experience Economy. This event is open to members and one guest. Lunch will be served starting at 12:00 with the program starting at 1:00. Jim will also join us for beers at The Jolly Scholar following the workshop. REGISTER TODAY